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How much does it Cost to set your Email Marketing up for a year?

Date Published: 20 Nov '23

Crafting a year-long email marketing campaign involves many steps and the knowledge of exactly how email marketing works:

  1. Research - Researching the market and what your customers are looking for enabling you to speak directly to them.
  2. Subject Lines - encouraging the reader to open the email
  3. Content - creating content your clients or possible clients want to read
  4. Design - Eye catching design that functions on both desk top and mobile
  5. CTA's and links - making sure your emails turn into $$
  6. Analytics - A Clear Understanding of the Analytics of each email and how small changes can make a big difference

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Each element plays a crucial role in driving engagement and conversions.  This process can seem daunting and time-consuming for businesses aiming to establish a robust email campaign, but don't have the knowledge or time to actually set something up.  When you actually think about it, how long does it take to research and create the content and design for your email marketing?  We surveyed a number of our clients who told us the average amount of time they would spend on each email is 1.5 hours.  That's 18 hours for a years worth of emails.... and then, do they really have the expertise and knowledge to get it right?

Our tailored email marketing setup solution offers an optimal path forward. For just $564AUD, we provide a comprehensive setup for 12 emails, ensuring they're strategically scheduled and integrated into your email marketing platform.  We offer to design and set up a complete system, simplifying the entire process for you.

In navigating the array of email marketing platforms, we can honestly say there is not a one size fits all approach.  In fact we deal with a lot of business owners who started off say on Mailchimp with a FREE account and then simply switch over to the paid version rather than asking is this the right platform for my business.  

As businesses strive to increase their digital presence, in affordable ways, understanding the costs and complexities of setting up an email marketing strategy for a year is an important one.  Are you leaving money on the table when it comes to email communication with your clients?

Book in a 30 minute chat so we can discuss your email marketing.

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